Building upon the initial success of its launch at Cosmoprof Bologna in March 2012, the 11 participants of the California: A State of Beauty Pavilion have since generated more than $13 million in export sales, entered 27 distinct markets and created 54 jobs in just nine short months.  Organized by the Center for International Trade Development (CITD) in Long Beach, this export initiative has selected twenty-nine brands to be part of their exclusive 2013 California: A State of Beauty Pavilions at both Cosmoprof Bologna and newly added Beauty World Dubai.

Bring in the New Year with glamorous hair and makeup. From the classic to the dramatic, stylist Glenda Lemus and makeup artist Kip Zachary share tips for creating three beautiful looks perfect for a New Year's Eve celebration with photography by Rachel Jeraffi. Glenda's Inspiration: I imagined Julie going out to a party at night, with a modern, elegant, undone look. 

Hair Style News: Best of Hairroin: Holiday Edition
On December 18 Sebastian's Los Angeles Flagship, Janine Jarman's Hairroin Salon, hosted Best of Hairroin: Holiday Edition.  The event featuring holiday hair trends and tutorials, holiday makeup tips, accessories and even some lessons in mixology.  Check out photos from the event:

photo by Yvonne Taylor
Elesia Sade was recently awarded 1st Runner up in Miss Virginia Collegiate America and also won Miss Photogenic and the photo contest. I had the pleasure of working on her makeup and touching up her hair for the winning headshot. The photo was taken in an exclusive photo shoot with the wonderfully talented and world renowned photographer, Yvonne Taylor. Allow me to share a few makeup tricks that I used while working with gorgeous Elesia for her award winning headshot.

Makeup How To: An hour before your date with James Bond
To celebrate the premiere of "Skyfall" and the 50th anniversary of James Bond adventures, we ask you to accept a glamorous makeup mission -- to be alluring ... captivating ... and dangerously seductive. Introducing your weapons -- Votre Vu's handcrafted French Accents collection -- including a micronized mineral brow definer, luxe gel eye pencil, buildable mascara, antioxidant cheek-and-lip color stick, and anti-aging moisture tint and concealer.

ICA 2012 Backstage: Jennifer MacDougall Talks Celebrity to Reality
L'Oreal Professionnel artist Jennifer MacDougall and makeup artist Liz Olivier chat about their presentation, "Celebrity to Reality" at Intercoiffure Fall Atelier 2012.

ICA 2012 Backstage: Lori Neapolitan Talks 20s Makeup at Intercoiffure Fall Ateli
Creative director of the Makeup Council, Lori Neapolitan, shares four roaring 20s-inspired makeup looks that feature bold brows and bow lips.

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