Makeup

How To Create Bolder Brows
Natural blondes may appear to have won the genetic lottery with their gorgeous sun-kissed locks, but they tend to face a unique problem when it comes eyebrows.: light-colored brows can appear to disappear, not for lack of hair, but simply because the shade is so subtle.

Aveda Hosts Fashion Show to Raise Funds for Clean Water
When you think of garbage bags, used hair color tubes, old soda cans and bottle caps, the first thing that may come to mind is rubbish. At the Aveda Green Carpet Catwalk for Water Trashion Show in New York, however, this so-called junk made a splash down the runway. To kick off Earth Month and to raise money for Clean Ocean Action, Aveda selected local salons from New York and New Jersey and Aveda Institute students to create the looks, from the duds to the dos to the makeup.

Sometimes the right makeup can work wonders, not just in changing the way a person looks, but also the way he or she feels. In fact, over 60% of American say they have a skin concern that they would consider camouflaging with cosmetics. Dermablend Professional dares people to take off their makeup in a series of YouTube Camo Confessions. The idea is for people to show how they have used Dermablend cosmetics to "blend in" in order to "stand out" for who they are and not for their skin issues.

The Classic Glamour Collection by Visions Salon and Spa
Visions Salon and Spa, the Saskatoon, Canada based headquarter salon for Surface Hair Care, recently debuted a new photo shoot entitled “Classic Glamour." “Every photo shoot we do begins with a vision” said Visions Salons and Spa Manager, Jackie Yochim. “An artful interpretation of today’s hottest trends, expressed with beautiful, fresh, modern hairstyles, accented by interesting and on-point fashion styling.” 

The Deco Nature Collection by Matija Ptić
Matija Ptić, stylist at Green Deco Salon in Zagreb, Croatia, was inspired by nature and natural materials, jute and art deco in creating the Deco Nature collection. For the collection, Ptić kept the models' hair natural-looking with a romantic flair, adorned with unique, handmade jute and jute rope hats and ornaments.Click through to see more images from the stunning collection. [pagebreak] [pagebreak] [pagebreak]

Behind the Scenes at the TMG Beauty & Style Destination Pre-Oscar Luxury Suite
More than a dozen skincare and haircare brands (including Surface Hair Care, OPI, Sevique, Cocoa Brown and s.h.a.p.e.s Brow Bar) discussed their latest launches in addition to offering pampering sessions including blow-outs, manicures, massages, facials, lash extensions and more at the TMG Beauty & Style Destination Pre-Oscar Luxury Suite in the Beverly Hilton Hotel in Beverly Hills.

Take a Stand Against Animal Testing: Jane Iredale Certified as Cruelty-Free
Iredale Mineral Cosmetics, Ltd., manufacturer of  jane iredale  – THE SKIN CARE MAKEUP, is proud to announce that jane iredale has been certified cruelty-free by the Coalition for Consumer Information on Cosmetics’ (CCIC) Leaping Bunny Program. Made up of eight animal protection organizations, CCIC is the leading internationally respected coalition responsible for cruelty-free certification of personal care and household products. 

Makeovers at Michaels by Michael's Salon and Spa
Once again, the Michael's Salon and Spa Design Team has joined forces to create three amazing makeovers. The salon held its annual makeover contest, allowing several women in the Dayton, OH community to share their personal stories of why they needed a brand new look. Three winners were chosen by popular vote on the Michael's website out of a total of 2,513 votes, including Darcy Turner, a local elementary school teacher who received the grand prize. The two runners up were Marilyn Crossley and Leslie Matthews.

Makeup Tlps: Frida Kahlo Inspired
Makeup artist Joanne Adolfo shares her tips from this Frida Kahlo inspired photo shoot with photographer Rachel Jeraffi. Joanne explains, "She had very stoic facial expressions and vibrant color palettes. However, the makeup remained simple."To add a modern, high-fashion twist, Joanne highlighted the model's face with Kevyn Aucoin's "candlelight." This gave a dew effect. Keeping the look relevant & modern, Joanne decided to keep a strong brow, without Frida's signature unibrow. Anastasia Beverly Hills Brow Palette in Ebony was used.

The Makeup Show LA Enjoys Major Success
The Makeup Show LA, which took place March 1 and 2 at California Market Center, comes to a close and continues to be the largest pro-driven beauty event in the world.  In its sixth year, The Makeup Show LA brought together 4,800 attendees who each found themselves immersed in a rare weekend of shopping, inspiration, and education.  Pro-artists shopped at over 75 beauty brands, got inspired in nearly 50 keynote speakers, seminars, and hands-on workshops as well as networked with some of the best in the industry.  

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