Who will be the 2013 Wella North American Trend Vision semi-finalists? We are on the edge of our seats waiting to find out! Beauty Launchpad Managing Editor Alyson Osterman-Kerr and Senior Web Editor Lizzy Sherman were honored to be part of the Trend Vision journey and help judge the 2013 North American Trend Vision entries for semi-finalists. With so much inspiring talent and creative vision, it's no doubt going to be an exciting competition!
With Daisy and Jay reprising their classic love story in the latest film version of The Great Gatsby, flapper-era chic is all the rage. Want to add some Gatsby-style glamour to your client's hairstyle? Here are some tips…and all that jazz!
Va-Va-Volume is Trending for Fall 2013; Follow These Tips to Get a Straight-Off-the-Runway Look with tips from Eufora Intl!
Are you ready for bridal season? Enter our giveaway from Joico to win this fantastic bridal hairstyles kit to help you create the perfect 'do for your client's special day!
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Anna Cantu, Farouk Systems Creative Artist, shares how to recreate Nicole Kidman's messy braided rose bun from Cannes:1. Create texture with your CHI Orbit Styler and sprinkle BioSilk Volumizing Therapy Texturizing Powder at roots. Set your waves in any direction since you are just building up texture.
Joico Guest Artist Cherry Petenbrink knows a thing or two when it comes to styling wigs. “I have two clients who still fly out from Georgia to get their wigs set and styled by me,” says the stylist, whose hairpiece know-how helped her color hundreds of wigs for The Hunger Games.
Celebrity stylist Mika Fowler is known for styling the tresses of celebrities including Olivia Munn, Emma Roberts, Rosario Dawson, Ali Fedotowsky, and Nina Dobrev to name a few. One of Mika's unique specialties is the "dry cut" where she cuts the hair after it is blow dried as opposed to when the hair is wet. Mika shares that when cutting wet it is more difficult to see the end quality and how the hair will shrink when dried.
This year, Cosmoprof North America (CPNA), named one of the fastest growing trade shows by Trade Show News Network, announces the first-ever TV Shopping Open-See. The beauty industry is a constant when it comes to innovation, trends and consumer demand. The objective of every brand is to partner with a successful retailer, especially one who connects with a wide range of consumers through the television.