Hair Trends: The Braid Boom
Braids continue to be a huge hair trend this season with many major fashion runways showcasing the look at New York Fashion Week. In response to the ever-increasing demand, braid bars and braiding services are popping up as the popular look crosses over to the mainstream for everyday use as well as for nighttime formal events.

Joico Announces New Territory Managers for 2014
Joico recently announced the appointment of Diana Mason and Amy Hart to the positions of Territory Manager effective January 2, 2014. Both Diana and Amy will report directly to Lindsay Rumpel, Director, Business Development. Diana comes to Zotos with a strong background in hair color, education, and business planning. She has also worked for various distributors and manufacturers in our industry. As Territory Manager, she will be responsible for the full service, Cosmoprof stores and the advisor team for Florida, Alabama and Georgia markets.

Fashion Week Nails: Morgan Taylor's Understated Look at TOME
The TOME Runway at Fall/Winter New York Fashion Week 2014 was an array of pale pink, tomato-ted silks and plum merino wool contrasted with tweeds in varying shades of gray. Fur, silver and gold lame, and dark lace added dramatic flourishes to the oversize structured coats and finely tailored asymmetrical lines of stylish dresses. 

Fashion Week Nails: Essie's Deep Berry Red at Costello Tagliapietra
Inspired by the designers’ favorite Sci-Fi and fantasy heroines, the 2014 Fall/Winter Costello Tagliapietra collection tells an imaginary tale of power and strength. To play up the colorful palette, Julie Kandalec for essie opted for deep berry-colored nails with a matte finish.essie nail products used:ridge filling base coat"berry naughty""matte about you"Get the Look:1. Apply ridge filling base coat to clean, filed nails2. Once the base coat dries, apply two coats of "berry naughty"

Effortlessly Cool Braids at the Creatures of the Wind Fall 2014 Show
Legendary hairstylist Odile Gilbert partnered with Kérastase to create a cool braided "hat" hairstyle at the Creatures of the Wind Fall 2014 show. Odile used products from the brand's Couture Styling collection, as well as Touche Perfection to create the look that was both tousled yet chic.Get the Look:Step 1: On damp hair, create a deep right side part and distribute Mousse Bouffante throughout.Step 2: Apply Lift Vertige at the roots and blow dry hair in sections with hands.

Aveda's Culture Clash at ISSE 2014
Take a behind-the-scenes look at Aveda's Culture Clash at ISSE 2014!

Fashion Week Nails: OPI's Sheer Beauty at BCBGMAXAZRIA
OPI walked the runway with BCBGMAXAZRIA at the recent Mercedes-Benz Fashion Week Fall/Winter 2014. Models wore OPI's subtle nail lacquer "Passion" as a complement to the collection's warm, muted pastels. The overall result was soft, pretty, natural-looking nails. [Images courtesy of OPI]

NYFW Hair: Vintage 70's Meets Downtown Edge at Veronica Beard
The look at Veronica Beard's New York Fashion Week presentation was all about 1970's glamour combined with sleek, downtown edge. The mixture of chic and elegant is perfect for any nighttime plans. O&M's Creative Director Janelle Chaplin created a cool, easy hair look by offsetting the loose, classic 70's wave with a super-tight, sleek side to complete the designer's vision.Get the Look:1. Prep dry hair with a generous amount of O&M Rootalicious Root Lift Spray throughout roots to ends.

Fashion Week Nails: Essie's Metallic Madness for Lisa Perry
Lisa Perry’s Fall/Winter 2014 presentation was inspired by dramatic volume and shape. To complement the brightly colored garments and textured metallic fabrics featured throughout the collection, Casey Herman for essie created a high-shine, silver nail look.essie Nail Products Used:ridge filling base coat"no place like chrome"quick-e drying dropsGet the Look:1. Apply ridge filling base coat to clean, filed nails.2. Once the base coat dries, apply one coat of "no place like chrome."

Create the Milkmaid Braids from the Whit by Whitney Pozgay Presentation
Matt Fugate for CHI recently created a youthful, braided crown for the Whit by Whitney Pozgay presentation held at Inglot Studios. To give the up-style a more ethereal look, Matt pulled pieces out in the front to loosen up the strands framing the face resulting in a wispy halo with feminine flyways. Says Matt, "We wanted an up-style that was very etherial and Grecian without letting it be too cutesy or polished.

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