Features

The 2015 edition of Cosmopack, the international event dedicated to the supply chain of the beauty industry, recently hosted the second edition of "The Wall - Eco/Beauty Edition" project that has rewarded the most innovative products, from design to finished product, expressing a particular attention to the protection of the environment. The products were displayed in the "Eco-Beauty Wall" during the four days of the event.

Top Men's Hairstyle Trends of 2015 from Baxter Finley Barber & Shop
Baxter of California recently celebrated its 50th anniversary with a party at the brand's flagship Barber + Shop, Baxter Finley in West Hollywood, CA. Guests enjoyed light bites, refreshments, live entertainment, grooming stations and new launch previews!

As the cold, grey days of winter begin to give way to the warm, budding days of spring, there's no better time to embrace a fresh, new look. From new lengths, to lighter strands, and everything in between, it's the season for hair transformations, and the team at Jose Luis Salon (Austin, TX) has all the inspiration you need to take your clients from bland to beautiful.

Anthony Cuccio, founder and CEO of Cuccio, recently announced a new strategic partnership with the Burmax Company in developing a new, multifaceted marketing strategy focusing on product education. Its purpose is to inspire new beauty professionals to develop a foundation of loyalty to the brand. This partnership incorporates various levels of education and product support through Burmax to beauty schools nationwide of all Cuccio systems, including Cuccio Pro, Cuccio Colour, Cuccio Veneer and Cuccio Naturale.

As evidenced by Fashion Week runways, Hollywood red carpets, and all over social media, going blonde is perhaps the biggest hair trend of the season.

Now in its 37th season, the ESSENTIAL LOOKS 1.2015 collection from Schwarzkopf Professional aims to bridge the gap between the runway and salons by translating major trends in the fashion and beauty industries to attainable, wearable hairstyles. Meant to inspire creativity AND act as a practical guide, ESSENTIAL LOOKS 1.2015 highlights three key trends for spring/summer 2015: Pearlescent Girls, Hippi Glam and Rock Chik.

“The weather is still cold in most places right now, but we’re thinking spring and looking for contrasting colors that make hair shine, and cranberry chocolate has been a really popular combination for our dark hair beauties in the salon,” says Joi Rooks, owner of fresche salon in Atlanta, GA.

Idina Menzel channeled Princess Elsa from Frozen for a blonde makeover by  JT Franchuk, Master Session Stylist for L’Oreal Professionnel.Menzel posted on Twitter: "Look what me and my girl @jenytamera did today. Needed a change. Loving it! #brunettetoblonde #blondehairdontcare"Stars including Kim Kardashian and Christina Hendricks have been recently ditched their signature haircolor for blonde locks. [Image: Twitter]

Just in time for spring, manicurist Julie Kandalec offers this surprisingly simple, wildflowers nail art tutorial. Using four happy shades from essie, Kandalec shows how you can help your client celebrate the warmer weather and longer days that lay ahead!

On February 11, SpaRitual partnered with Step Up to mentor and offer a site visit for all of the girls to the Orly/SpaRitual campus. Team members from every facet of the company provided advice for the high school girls from under-resourced communities.

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