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Highland: Taking an Accessible and Comprehensive Approach to Hair Care

How two best friends started a hair care line centered around redefining hair wellness and creating high performance formulas.

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How Hairstylist's Brought "Fashion is Art" to Life Through Hair at the 2026 Met Gala

Nulastin Vibrant Scalp Mask

Nulastin Launches Its Vibrant Scalp Mask

The Scalp-to-Ends Mask is Inspired by Red Light Therapy

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Beetles Gel Polish's "Mani Time with Mom" Initiative + Stunning Gift Collection

Crystal Renee Hayslett for ORS Unapologetic

ORS Unapologetic Collection Tackles Length Retention with Co-Creator Crystal Renée Hayslett

Adobe Stock/ Flamingo Images

KISS Colors & Care Introduces 4 New Style and Care Collections For Textured Hair

milk_shake Serves Up Playful Pastel Vibes with Sugar Rush Collection

Built for salon versatility, BlondeMax 9+ performs across all hair types and techniques, from tight foils to open-air balayage.

Matrix Turns Up the Wattage on Blonde with BlondeMax 9+

The formula is designed to push brightness while dialing down brass.

The campaign leans into a truth every stylist knows—clients don’t always have the language, but pros have the read.

amika Tunes Into the Salon Chair With “On Your Wavelength” Campaign

The message is clear: trusted hands, backed by proven performance, still win.

The headline innovation for professionals is the 2-Step Next Gen G.E.L, a world-first UV gel system delivered in an exclusive twist pen format.

Fiabila Reinvents Nails with Twist’n’Cure Gel, SPF50+ Polish and Hybrid Hair-Nail Care

For the salon, Fiabila’s advanced formulation strategy prioritizes safety without compromising performance.

Mr. Muk Styling and Texturising Powder targets modern men’s grooming trends like modern mullets and fluffy wolf cuts.

muk Haircare Expands North American Portfolio with High-Performance Professional Trio

These cruelty-free additions combine the brand's signature "cheeky" Australian attitude with technical formulations designed for salon-grade results.

Delta Crown Hair Extensions Goes Franchise, Betting Big on the Booming Extension Economy

Industry estimates place the U.S. professional hair extension market at about $538 million in 2024, with projections reaching $626.9 million by 2030.

The rebrand signals a bigger push into the mainstream. GHOSTBOND says its adhesives, long favored by professional stylists, are slated for a national retail debut later this spring, expanding access beyond pro channels.

Professional Hair Labs Rebrands as GHOSTBOND, Brings Wig Adhesive Star Power to the Spotlight

The adhesives have become a go-to among stylists working across entertainment, fashion and live performance.

Sally Beauty Drops ion 24K: A 3-Minute Damage Fix Built for Bleach Battles

The launch comes as hair damage climbs the consumer priority list; 40% of U.S. beauty consumers say repairing damage is a top concern.

Bonus for busy colorists: the foam format won’t stain hands, towels or the shampoo bowl—and it rinses clean without over-toning drama.

K18 Drops a Purple Shampoo That Goes After Brass at the Source

According to Suveen Sahib, brassiness isn’t just a color problem—it’s a chemistry problem.

The reorganized styling portfolio consists of 17 SKUs—expanded with four new hero stylers—organized into systems that align with specific client goals.

RUSK Unveils "Designer Collection" as Full Brand Reset for 2026

The Designer Collection refresh preserved professional-preferred formulas while updating its visual and structural elements.

Olaplex No.3PLUS Rebrands Bond Repair as a High-Speed Essential

By centering the narrative on the three-minute reset, Olaplex is positioning advanced repair as a fast, accessible necessity for hair types stressed by heat styling, environment, and chemical processing.

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Precise Lighting: The Difference in Nail Art

The invisible game-changer in nail art: Professional lighting

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milk_shake® Welcomes a Fresh Take on Styling: Feel Good Styling for Feel Great Days

Professional hair magic: Elevate your style with breakthrough hair care solutions