To showcase the versatility and vibrancy of the new PRAVANA NEVO Color Enhancer Treatments, PRAVANA Guest Stylist Lara C Kay created a gorgeous Burgundy Ombré in the PRAVANA Studio of Innovation using the Pure Light Power Lightener, ChromaSilk and the brand new NEVO Color Enhancer Treatments. In the salon, the NEVO Color Enhancer Treatments can be used to create a gorgeous new looks, or refresh an old ombré that might be starting to fade.
Wednesday, April 29, 2015 - 10:33am
With warmer weather comes bolder beauty trends and fun, adventurous color. The key to pulling off a brightly-hued look, like this electric blue, is keeping everything else relatively bare. Below, beautyADDICTS makeup artist Kathleen Davoine provides a how-to so you can recreate this fun, springtime look!Get the Look: Out of the Blue
Tuesday, April 28, 2015 - 1:54pm
The ECRU New York team was inspired by screen legends Audrey Hepburn and James Dean when creating the hair look for Malan Breton's Spring/Summer 2016 presentation at Bridal Fashion Week. Stylists translated the two stars' signature looks into two styles: a high, voluminous ponytail to represent Hepburn, and a tall, untamed coif inspired by Dean. Get the how-tos for each look below.Get the Look: Audrey Hepburn-Inspired Ponytail
Tuesday, April 28, 2015 - 1:46pm
Amazing Rainbow Sherbet Color Transformation by Ash Fortis
Ash Fortis explains how she created this amazing sherbet transformation! Watch the video to get Ash's color tips for this unique and colorful rainbow hair color creation.  
Tuesday, April 28, 2015 - 1:38pm
April is Earth Month, and there's no better time to help better the planet we all call home. Last year Aveda’s global network of beauty professionals and corporate employees in more than 30 countries passionately pursued the goal of protecting and preserving clean water for everyone, everywhere, and raised a total of $6 million for clean water. During this year’s Earth Month campaign (which is almost coming to a close), guests are encouraged to vote online for what they love the most in a #ProtectWhatYouLove Earth Month campaign.
Tuesday, April 28, 2015 - 12:28pm
The sundresses, the thoroughbreds, the hats and fascinators – there is an undeniable energy and elegance to the annual Kentucky Derby that reminds us of the thrill of dressing up and flaunting our finest. Whether your client is heading to Louisville on May 2nd, or will be toasting with her mint julep from afar, Pureology Artistic Ambassador Ruth Roche has the perfect hairstyles to match. 
Tuesday, April 28, 2015 - 10:08am
Joy Juice Provides Empowering Makeovers for Teens with Cancer
When Danny Alotta was going through chemotherapy as a senior in high school, he would get all dressed up to go to his treatments, which he called his "joy juice". Danny believed that if he looked good, he would feel good, so he would give himself fashion makeovers to receive his chemo.
Monday, April 27, 2015 - 5:38pm
Robert Passage, Pivot Point chairman and CEO and Lynelle Lynch, president and owner of Bellus Academy, and president of The Beauty Changes Lives Foundation.
Monday, April 27, 2015 - 3:16pm
Celebrity makeup artist Elizabeth Cook used ARDENCY INN Modster Smooth Ride Supercharged Eyeliner in Grey to give Green Day frontman Billie Joe Armstrong his signature look at the recent Rock and Roll Hall of Fame Induction Ceremony. Check out the makeup breakdown, below!Get the Look:
Friday, April 24, 2015 - 2:06pm
Celebrity hairstylist and International Creative Director for Macadamia Professional, Giannandrea, recently created this "shab" haircut for Christina Aguilera. Debuted on The Voice, the "shab" is a modern progression of the bob, adding more life to the traditional cut. The layered razor cut gives the look edge as well as versatility, allowing for a rocker vibe just as easily as a beach texture for summer. The overall look? Fun and playful with an attitude!Get the Look: The Cut
Friday, April 24, 2015 - 1:42pm