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From October 11-18 JCPenney gives $1 from every haircut to City of Hope to help support the Breast Cancer Program. Learn more about JCPenney's partnership with City of Hope in this video!

Celebrity stylist Robert Vetica, owner of Robert Vetica Salon at SLS Hotel in Los Angeles, shares tips for creating a beautiful extensions hairstyle as he demonstrates how to create the look on Launchpad's Alyson Osterman-Kerr using Invisi-tab Virgin European Hair Extensions. Watch the video to find out the most important factors you need to know to achieve a flawless extension look. Vetica shares his expert advice for finding the right balance on extension placement, haircut and color. 

VIDEO: Redken Symposium 2013 Highlight Reel
Redken Symposium 2015 will take place January 25-27 at Mandalay Bay Hotel & Casino in Las Vegas. Watch the video below to relive all the excitement of the 2013 event, then head over to redkensalon.com to register for three days full of education and inspiration to start the new year off right.

Check out the latest Lakme instructional video below, and learn how to formulate for grey coverage with Collage permanent color! [Image/video courtesy of Lakme USA]

Moroccanoil recently released its 4th video in the brand's "Inspired by Women" campaign series, featuring DC native, Kavita Shukla, who is the founder and CEO of Fenugreen and inventor of FreshPaper.In the video, Kavita shares her inspiring story of creating simple strategies to global challenges through her organization Fenugreen, a social enterprise taking on global food waste and hunger, and the development of FreshPaper, a spice-infused paper that keeps fruits and vegetables fresher for a longer period of time.Check out the video below!

The Fall 2014 shows from Gucci, Tom Ford and Joseph all had a 1960’s hair vibe, with higher crowns and deep side parts. There was also an element of "shape on shape" going on within many designer’s collections. Ruth Roche, Artistic Ambassador for Pureology Serious Colour Care, mixed these influences with the short hair trend seen on Jennifer Lawrence, Michelle Williams and Julianne Hough to create a fun Modern Pixie. See how to do the cut, and check out more tips from Roche below!

Beauty Launchpad joins I.C.O.N. for Cure for a Cause. Hear from founder Chiara Scudieri and musician Lita Ford about why finding a cure for cancer is an important and personal cause.

Watch! R+Co on Tour
Reuben Carranza and Howard McLaren talk about R+Co on tour! Learn more about this new professional luxury brand.

How to Create a Slip Knot Braid: It’s All About the Rhythm
“Slip Knot braids look complex, but this Mohawk look is really simple once you get the rhythm down. You’ve heard me say it before…braiding is all about rhythm, if you lose the rhythm you lose the braid. Stay in control of your sections and the braid will come together pretty easily for you,” says Sam Villa, Founding Partner of Sam Villa and Redken Education Artistic Director,Before Villa braids, he texturizes the entire head using a Sam Villa Signature Series Textur Iron to add texture and volume to the hair to prevent the braid from slipping out.

Riqua Hailes, owner of Just Extensions Salon in Los Angeles, is constantly asked about the origin of the hair used in extensions. She did not have the answer, so she decided to pack her bags and find out for herself, hiring a film crew to document every step of the way. After traveling to China, Malaysia, Cambodia and India, Riqua returned with many answers. She found herself intrigued by the story behind every community and how they contribute to this billion-dollar industry.

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