OPI Launches Universal Color Language App
Roughly 6,500 languages are spoken globally, but today OPI introduces a universal language for nail polish colors with a new app. For the first time, the ancient dream of a common language becomes reality. The brand that has delivered groundbreaking color inspiration for over 30 years, is now introducing the first Universal Color Language through an exclusive new mobile app, OPI ColorChat™. The OPI color experts know that color is understood at a glance, transcending language and cultural barriers to bind us together in understanding.

The Exclusive Division of Zotos International, which comprises the JOICO, ISO and Minardi Luxury Color Care brands, has announced the appointment of two new members.

Wella Professionals congratulates the winners of the 2015 Wella Student Competition. The 5th annual competition was especially fierce this year, with 186 students representing 79 schools across the nation.Twelve talented cosmetology student finalists competed live on stage at America’s Beauty Show (Chicago, IL), Monday, March 23, 2015, and were judged by a distinguished industry panel, including: Wella top artists Anthony Cole, Michael Haase and Diane Stevens; plus John Gialluisi of Mario Tricoci Salons & Spas.

Macadamia Professional recently announced that Michelle Dailing joined the company as Director of Business Development, Specialty Retail. She brings over 15 years of experience working within the beauty industry.Michelle will work with direct chains and dot com partners, while also looking for expansion for Macadamia Professional. In this role, she will manage relationships with Ulta, Beauty Brands. Peninsula Beauty,,, and

Dermalogica’s ProInsider Program Offers Rewards and Perks to All Licensed Profes
Engage with professional skin care brand Dermalogica by enrolling to the ProInsider program, Dermalogica’s free membership benefits program.

PRAVANA, a global salon professional hair care brand created by stylists, for stylists, is hosting a Rock the Cure National Cut-A-Thon to join industry professionals together in the fight against cancer. In support of the City of Hope’s cutting-edge research and treatment center, Steve Goddard, PRAVANA founder, president, and honoree of this year’s prestigious City of Hope Spirit of Life Award, asks salons and stylists to “Rock The Cure” by hosting a cut-a-thon to raise awareness and funds for the organization.

The Museum of Contemporary Art, Los Angeles is showing the first American museum exhibition of the work of fashion designers Bernhard Willhelm and Jutta Kraus from February 7 - May 17, 2015. "Bernhard Willhelm 3000: When Fashion Shows The Danger Then Fashion Is The Danger" is a site-specific work at MOCA Pacific Design Center that functions as a sculptural installation and features the designers' Fall/Winter 2015-16 collection.

The 2015 edition of Cosmopack, the international event dedicated to the supply chain of the beauty industry, recently hosted the second edition of "The Wall - Eco/Beauty Edition" project that has rewarded the most innovative products, from design to finished product, expressing a particular attention to the protection of the environment. The products were displayed in the "Eco-Beauty Wall" during the four days of the event.

Anthony Cuccio, founder and CEO of Cuccio, recently announced a new strategic partnership with the Burmax Company in developing a new, multifaceted marketing strategy focusing on product education. Its purpose is to inspire new beauty professionals to develop a foundation of loyalty to the brand. This partnership incorporates various levels of education and product support through Burmax to beauty schools nationwide of all Cuccio systems, including Cuccio Pro, Cuccio Colour, Cuccio Veneer and Cuccio Naturale.

On February 11, SpaRitual partnered with Step Up to mentor and offer a site visit for all of the girls to the Orly/SpaRitual campus. Team members from every facet of the company provided advice for the high school girls from under-resourced communities.

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