Business

The professional skin care marketplace has never been more competitive. To thrive or even survive, especially in today’s lean economic climate, Dermalogica District Manager Aaron Sonnenschein offers this advice: “Train yourself to see through the eyes of the customer, especially a new customer you want to acquire, every day.”

Dermalogica announces the launch of a new and improved www.dermalogica.com for the U.S. market, developed to bring the brand’s hallmarks of education and professional skin care consultation within a mouse-click.

If you’ve not embraced the Pinterest craze, perhaps for fear that you too could become addicted; you’ll be surprised to learn that this newcomer on the social network scene is still affecting your digital life.  And it is set to become even more influential. Whether you’re an enthusiastic pinner or a determined avoider, there’s no escaping the fact that Pinterest, with its cool, image-focused design, is changing the way other social networks and websites look. And it’s a design that fits perfectly with our industry.