Sonya Dove chats about Wella Illumina blondes for her upcoming presentation at Intercoiffure's Spring Symposium.
The Doves present "Classique" with Wella Professionals color at Intercoiffure Spring Symposium.
Wella Professionals Celebrity Stylist Andy Lecompte was behind the scenes at the Latin Billboard Awards Beauty Bar, creating the hottest, easy to recreate summer hairstyles. Follow Andy’s step-by-steps below to get the looks!
Celebrity endorsements and partnerships have quickly become a go-to marketing strategy for probeauty brands both large and small.Celebrity endorsements help drive brand awareness and raise brand perception by tapping into new markets, promoting specific brand attributes and challenging preconceived notions about the brand. When high-profile celebrities are seen using a product, it can help reassure consumers about the true quality of a product. Nobody can deny the power of celebs such as Katie Holmes, Gwyneth Paltrow and Jennifer Aniston.
By now, chances of you've heard tell of the ombré trend—or you've seen the dip-dyed strands taking over the runways and streets all over the world. Whichever is the case, ombré is here to stay—and its spring incarnation represents a new take on the look.
Global Creative Director for Wella Professionals, Eugene Souleiman along with his talented team created a dynamic look for the Vanessa Bruno AW’13 Paris runway show.
The hair look was a lesson in controlled casualness. “I wanted to create a hair look that had the cleanness of minimalism yet gives the feeling of looseness and sensuality," said Souleiman.
Global Creative Director for Wella Professionals, Eugene Souleiman along with his talented team created a dynamic look for the Haider Ackermann AW’13 Paris runway show.The style was a creative masterpiece. There was not one single reference point but more a story that informed the look.
The hairstyles at the Fall 2013 Roberto Cavalli and Jil Sander shows in Milan yesterday had our Redken Creative Consultant Guido saying "let it shine" by the end of the day. "Using shine rather dry feels much more luxurious to me at the moment," he said backstage at Cavalli, his third show of the day.
Redken Creative Consultant Guido created a soft, romantic Sicilian up-do that looked truly fit for a queen -dressed in beautiful Byzantine-themed Dolce & Gabbana looks at the designer's Fall 2013 show in Milan today. An "Italian princess" was the inspiration for this look. Guido said that it wasn't supposed to make a perfectly coiffed, straight-from-the-hairdresser's impression.
He was thinking of the kind of woman with inherently beautiful style, who does her hair herself.