When it comes to lashes, it's no secret that clients want theirs to look bigger, fuller, and still natural-seeming. Enter NovaLash's new American Volume series, a cutting-edge product line that comes with accompanying training to provide clients with the full, feathery results they want.
From left to right: Susan Richie, Sophy Merszei, Beth Fetzer, NovaLash Execs
For years, Sophy Merszei, Molecular Biologist, Cosmetic Chemist and founder of NovaLash, has been suffering from Lyme Disease and its attendant disorders. Now she is putting the pain aside, and spreading awareness about a little understood disease that affects millions by sharing her story and taking part in the 2015 Lyme Disease Challenge.
Sophy Merszei, CEO and Founder of Novalash, talks about the importance of eyelash safety and the story behind the creation of NovaLash!
[Photo and video courtesy of NovaLash
Pictured (front row, l-r seated ) are NovaLash Brand Ambassadors Sophia Navarro and Bianca Martinez with NovaLash President Sophy Merszei, and (back row, l-r) Brand Ambassadors Marilyn Burr, Trina Smith, Lauren Wade, Francesca Mastalka, Stefanie Thurman, Lindsey Josly-Rohner, Karlene Winchester and Michelle Mirizio
It’s a big birthday - eyelash extensions distributor and educator NovaLash, Inc. is celebrating ten years in the business of making women in over 40 countries even more beautiful, more confident and more eye-opening to those around them. When she started the company a decade ago, CEO Sophy Merszei couldn’t imagine how industry-altering NovaLash would become.
Expert eyelash extension brand, NovaLash, recently held its third annual LashOff competition. As the world's first-ever eyelash extension competition, LashOff places a spotlight on exemplary lash technicians with the top honors of Lash Artist of the Year and the Fan Favorite award, a Facebook-based award that allows eyelash professionals and fans to vote for their favorite before-and-after lash extension photos.
Houston Women Magazine honored Sophy Merszei, NovaLash President and CEO, as one of Houston's Most Influential Women of 2012. Honorees were feted at an Afternoon Tea at the St. Regis Hotel on Sunday, January 6, 2013.
This week Emmy-award winning actress Kristin Chenoweth appeared on The Late Show with David Letterman and The Anderson Cooper Show wearing sunglasses.
Sophy Merszei, President and CEO of NovaLash, manufacturer of premium eyelash extension products, is a woman to watch. She was recently voted one of Houston’s Most Beautiful Women by Health and Fitness Sports Magazine. Merszei is considered the mother of the eyelash extension industry and is behind NovaLash’s eyelash extension training program, the only physician-developed program of its kind.