Tabatha Coffey - celebrity, salon owner, hairstylist, and star of Bravo TV’s Tabatha Takes Over - will host and participate in Matrix’s three-day educational event, Matrix Destination. Tabatha will kick off the event on Saturday, January 23, 2016 in Orlando, FL, with an anticipated audience of 2,000 beauty professionals. She will also lead inspirational and business-focused classes.

Celebrity hairstylist Renato Campora gave Amanda Seyfried a timeless, classic style inspired by Grace Kelly for the 2015 Tony Awards in New York City. Below, Renato shares the steps he took to create the gorgeous look.Get the Look:1. Says Renato, "I applied MATRIX Biolage Blow-In-Control Shape Memory Cream to Amanda’s damp hair to add body and conditioning.

Hairstylist Jesse Vera recently had a client come to him with a harsh, unnatural looking ombré that she wanted corrected. Says Jesse, "She had gotten her ombré done elsewhere and this is what she ended up with. So when she came in, she really just wanted to blur out the harsh line to something softer and natural so that's where I came in."

World renowned celebrity hairstylist, Matrix Artistic Director, and four time NAHA winner Nicholas French will be hosting two exclusive summer 2015 hair seminars in Palm Springs, CA. Let your creativity flow as you learn from one of the most sought-after celebrity, editorial, and main stage stylists in the world. The summer seminars will consist of two, 2-day courses led by French at his exclusive Skyfall residence in Palm Springs. Course One

In order to help educate and inspire hairstylists everywhere, Matrix has begun the new Matrix Inspiration Salon program. The initiative will develop partnerships with promising salons and bring Matrix to local communities. Recently, the company announced its first ever Flagship Salon, Ben Aharon's Salon Mayan in Long Island, New York. Read more about this first Matrix Inspiration salon (with many more to come!), below.

Enter Matrix's "Battle of the Blondes," celebrating the launch of 5 new SOCOLOR Blonde shades, for the chance to win a trip to Destination Imagination in Orlando. Here's how to enter: · Create a dazzling, Matrix blonde look. · Upload the look to Facebook or Instagram, and tag it #blondescontest.

Spring/Summer 2015 Trends: Matrix 21C POP!
This Spring and Summer season, pops of vibrant color and bold hair styles are the leading trends. The muse for this trend was American Pop Art – an art form inspired by the modern images of national icons and is as vastly diverse and vibrant as its culture. 21C POP! captures the animation, exhilaration and attitude of this prominent period in American history. Enjoy as we take you on a journey inspired by iconic Pop Art canvases around America.

Brittany Snow’s Retro Waves at the Pitch Perfect 2 Premiere
Stylist Aviva Perea created Veronica Lake waves on Brittany Snow for the Pitch Perfect 2 Premiere to compliment Brittany's red Old Hollywood glamour gown. The sculpted waves require products that can keep the hair in place all night and since it rained it was extra important that the right products were used.

Janet Jackson looked gorgeous during her recent appearance at Giorgio Armani's 40th Anniversary Dinner. Wearing all black (even a beanie!) and long, cascading waves, the pop star showcased effortless beauty. Below, her hairstylist Janet Zeitoun shares how to recreate the look for your clients.Get the Look:1. Start with fresh, wet hair that has been thoroughly moisturized. Co-washing with SOTAH Conditioning Shampoo offers a clean base for the style to be created.

Shonda Broadus, stylist at Color Me RAD Salon, recently transformed her client from brown box color to this vibrant shade of strawberry red. Says Shonda, "My client has always wanted to try fashion shades but was always a little nervous. She's typically a red-brown (box) color and I wanted to show her that with the right fashion shades not only would she look great with it, she'd LOVE it!"

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