It wasn’t just great music that emerged from the desert. Once the bands and fans packed up and left the polo field in Coachella last weekend, Joico’s style experts—International Artistic Director Damien Carney, Celebrity Spokesperson George Papanikolas and International Haircolor Artistic Director Sue Pemberton—got busy assessing the hairstyles, cuts and colors sported by the festival’s youthful, trendsetting crowd and performers. Get ready for summer—here are five big hair trends to watch, direct from Coachella!
When the statuette is the Golden Popcorn, zany Rebel Wilson struts her stuff in a leather cat suit and the most eagerly awaited award is for Best Movie Kiss, you have to wonder if you’ll find much in the way of noteworthy style at the MTV Movie Awards.
Industry icons offer words of encouragement for entering the Fashion Frenzy contest!
Luis Alvarez of Aquage talks about his latest collection and his experience entering competitions. He offers tips and encourages to students to take advantage of the opportunity to gain recognition and kickstart their careers.
Are you confident enough in your upstyle skills to take on the Master? Joico International Artistic Director Damien Carney has thrown down a challenge. Enter the Drab to Fab Head to Head video challenge and if you win, you will be flown to Hollywood to be filmed as you compete with Damien on one of his Drab to Fab webisodes. Here’s what you have to do to get to Hollywood:
At the Hollywood premiere for the eagerly-anticipated The Hunger Games, the red carpet served up plenty of fashionable fare. Stars of the film including Jennifer Lawrence, Elizabeth Banks and Josh Hutcherson—dazzled the fans that turned out for the event with fab clothes and chic hairstyles.
Joico International Creative Director Damien Carney will host a new series of hairstyling “webisodes,” presenting tips and tricks that salon professionals can use on their clients.
Joico International Artistic Director Damien Carney and Sue Pemberton offer insight into the process of submitting the NAHA entry.
CELEBRATE: Beyoncé’s Botticelli TressesPerfect for: The Company Holiday Dinner Dance
The pro says: “Adding volume at the roots is the latest trend for glamorous, big waves,” says Joico International Creative Director Damien Carney.
CELEBRATE: Lady Gaga’s Mumbai FantasyPerfect for: The Gallery Gala
The pro says: “Lady Gaga wore this on a trip to India,” says Joico International Creative Director Damien Carney. “It’s not for everyone but the concept of a high, sleek bun can be adapted for many people. Simply condense it!”
CELEBRATE: Kate Winslet’s Squiggly UpsweepPerfect for: The Sorority Reunion
The pro says: “A great, jagged texture makes this style youthful and chic at the same time,” says Joico International Creative Director Damien Carney.
