American Crew, a professional leader in men’s grooming, recently announced the return of company founder David Raccuglia as a key creative consultant. In his new role, Raccuglia will take his place behind the camera as the iconic photographer of American Crew, and will lead additional photography projects with other Revlon brands. He will use his category expertise with the marketing and education teams to further the brand’s commitment to innovation, imagery and excellence for both American Crew and Style Masters, a Revlon Professional brand.
American Crew puts men’s cuts and style center stage in Lisbon, Portugal, for the 2013-2014 All-Star Challenge, the annual global competition to recognize the best men’s hair stylists in the world. The Challenge focuses on the art of hairdressing – creativity, technique and one’s interpretation of masculinity in the modern world. The competition finals and crowning of the 2013-2014 Global Champion will take place at the MEO Arena in Lisbon, on April 28th.
Theri DeJoode, Technical Director for American Crew, shares tips for how to create a men's haircut with a low taper! If you are looking for a men's cut with an experimental edge, this is a must-see!
Vintage low side-parts, hints of the blow comb era and anti-gravity notions pique the interest of American Crew's forward-thinking, experimental groomer. He is The Independent.
Classically treated perimeters are fitted with disconnected interiors, allowing you to mold and sculpt new movement within the shape. Through the bold use of gels as working product, The Independent honors both the traditional and the editorial stylist, imparting the confidence to create contemporary structures of sophisticated design.
If you've been wishing that you could receive a commission for all those online purchases your clients make, your wait is over. Introducing Loxa Beauty, an e-commerce website that specializes in selling salon products to consumers while supporting salons/stylists through an online sales commission. And starting today, you can preview the website, LoxaBeauty.com.
You know you’re a great stylist. But can you compete with the best? Find out by entering the American Crew All-Star Challenge, a global competition to find the best men’s hair stylist in the world. But hurry, the deadline to apply is September 30, 2013!
Pedro José Muñoz from Spain won the first-ever American Crew Face Off Global Men's Styling Competition.
Finalists from Australia, Canada, New Zealand, Spain, United Kingdom and United States went head-to-head for the global title in the American Crew Face Off Global Men's Styling Competition. American Crew is all about "Hot men and good looking hair, " says Canadian finalist Loretta Tom and was she ever right! In fact these stylists were so talented that it took the judges 4 hours to decide on the winner.
Duality is the name of the game in American Crew’s 2013 trend release, Crewcial.
Who says you can’t have the best of both worlds? American Crew’s 2013 trend collection, Crewcial, demonstrates that sophisticated guys can have both a sleek workweek style and a relaxed weekend look with the same cut. Conceived and cut by American Crew All-Stars Paul Wilson, artistic director, and Theri DeJoode, technical director, Crewcial is the epitome of today’s well-groomed man.
It may have been cold outside in Denver, but the men's hair styles and trends on display at American Crew's Opening Night made for one hot night! Opening Night is the year's biggest celebration of men's hairstyling, and it hosted American Crew's 2012 Face Off, the ultimate men's hairstyling competition.