We are privileged and excited to present a guest blog from Lydia Sarfati, a true pioneer in the beauty industry. Sarfati is the CEO and Founder of skincare and haircare giant Repêchage. She opened the Lydia Sarfati Skincare Academy in Secaucus, New Jersey, and continues to develop ground-breaking beauty products and services for the industry.
Here, Sarfati reveals some of the secrets to her success—specifically, how you can develop a mission statement for your business and cultivate your image. We hope you enjoy!
Monday, March 24, 2014 - 10:02am
The hairnet, although today thought of as a cafeteria mom’s must-have, has a very significant ‘hair story’ in women’s history. During World War Two in the 1940s, women joined the workforce in droves, taking over jobs traditionally done by men. By mid-1943, nearly 90 per cent of single women and 80 per cent of married women were employed in critical work for the war effort. Of course the elaborate long hairstyles of the time proved hazardous on the job.
Wednesday, March 19, 2014 - 9:40am
When planning our education - whether it be digital, online or show/classes - and when creating mood boards for editorial shoots, it’s always an inspiration to look at what happens on the runways.
Monday, March 17, 2014 - 1:36pm
Sunday, March 16, 2014 - 12:07pm
In the beginning of the year, I shared my mission to speak and work differently to demonstrate how stylists can deliver more value to clients in today’s world. Changing language to start conversations that open the door to discovering new creative approaches in cutting and finishing globally influenced shapes. Using condensed and precision cutting to create modern details, beginning cuts in unfamiliar sections of the head and working with sectioning patterns to cut and finish hair effortlessly and quickly.
Wednesday, March 12, 2014 - 2:50pm
I admit it: I have a tendency to get stuck in a beauty rut. My morning routine consists of lightly misting my hair with spray to stave off the effects of humidity. That’s it. I haven’t even colored my hair beyond a demipermanent gloss. Yet for quite some time now, I’ve wanted to do something different…
Tuesday, February 25, 2014 - 3:48pm
Recently, the world of hair had its collective eyes set on New York Fashion Week to see how the designers chose to further express their collections’ statement through hair.
Tuesday, February 25, 2014 - 2:15pm
Saturday, February 22, 2014 - 1:42pm
Confession: I've never had my lashes done! Or I hadn't ever, up until a couple of weeks ago.
I always thought my lashes were pretty decent, especially with the help of mascara. But being in the beauty industry, or at least writing about the beauty industry, imbues one with the desire to push the envelope. My lashes were OK—fairly dark, medium length and I had a lot of 'em—but it always bothered me that they didn't have a curl, or even hold a curl.
Friday, February 21, 2014 - 2:55pm
At the beauty parlour, we wanted to design looks from the Spring / Summer 2014 Runways and produce beautiful and importantly, wearable, styles for the everyday girl. For the styles below, we used clients at Jennie Kay Beauty to reinforce just how easily these looks and trends can be created.
Tuesday, February 11, 2014 - 4:23pm