Wedding Makeup: Mirabella Bride LA Launch
Using the stunning London Hotel in West Hollywood, California as its backdrop, Mirabella welcomed a host of beauty editors, event planners and makeup artists for an intimate brunch and fashion show in honor of the cosmetic line's new Mirabella Bride makeup kits. With dresses provided by Beverly Hills' Renée Strauss bridal salon, the breathtaking presentation included a beautifully styled bride for each specially-design kit, which are artfully tailored to today's top bridal trends.
Thursday, August 23, 2012 - 3:12pm
Jillian Gordon and me (Alyson Osterman-Kerr) are red carpet ready for the NAHAs!
At this year's NAHAs, fellow Launchpad editor Jillian Gordon and I were given a special pre-awards treat: Internationally acclaimed editorial stylists Sherri Jessee and Mikala Vandenbroucke prepped us to the nines with hair, makeup, jewelry, the works! We felt like probeauty royalty, if only for a few hours. ;)
Monday, August 6, 2012 - 10:20am
Hair & Makeup: Sherri Jessee
  Cirque Du Montagne~Circus of the Mountains Charity Event
Saturday, August 4, 2012 - 11:38am
Stylist Sean James, starlet Jamie Chung and Launchpad's Alyson Osterman-Kerr
I’ve said it before, and I’ll say it again: I love seeing women help other women. It doesn’t seem to happen often enough, though I do feel that those in our wonderful world of beauty truly do make strides to help one another.
Tuesday, July 31, 2012 - 4:41pm
Karie Frost After Redken Smooth Lock Chemistry Shot
On the day of Redken’s Smooth Lock launch, the weather couldn’t have been more tress-unfriendly; it was in the high 90s with 70% humidity in NYC, where everything is hotter, smellier and frizzier. “Right now there’s a massive desire for manageable hair,” Redken brand ambassador Rodney Cutler says to the gathered editors, who’s manes are coated in sweat and frizz. “Smoothing treatments are about making life easier.”
Monday, July 30, 2012 - 3:25pm
WATCH: Create Loose, Sexy Curly Hair
Even when it is not summertime, the “beachy” curl look is one that many women like to sport—it’s sexy, a perfect balance of classy and messy, and conveys a carefree, irresistible spirit. Achieving this hairstyle takes a little time and effort, but the end result is spectacular.  Simply follow these guidelines: 1.     Apply flat iron spray. This will help to maintain moisture, protect the hair and extend the life of the set.
Friday, July 27, 2012 - 12:34pm
Friday, June 8, 2012 - 2:17pm
As we gear up (pardon the pun) for our annual High Tech issue of Launchpad, we decided to raise the bar this time around; and by "raise the bar" we mean photo shoot! In a LP first, we produced our own Portfolio-style shoot, snagging legendary editorial/runway stylist Jason Stanton to create the "cyber-punk"-inspired looks. Our fierce team also included Jason's wife and amazing makeup artist Heidi Stanton, photographer Teren Oddo and, of course, our phenomenal model Ali, who proved fearless in all things fashion and hair.
Friday, June 1, 2012 - 3:39pm
The Private Room in Beverly Hills, California
Last Friday, I kicked off the weekend with one of the best blow-outs I've ever had at The Private Room in Beverly Hills, California. Just shy of a year old, the studio caters to the city's sophisticated clientele with an intimate atmosphere accompanied by fabulous artwork, tasty lattes (or wine, if you'd prefer!) and, most importantly, a small but very accomplished staff that seems to be all smiles, all the time. Salon owner Tina Dizon blew out my tresses in record time (I'd have to guess approximately 20 mins.!), but the best part?
Monday, May 14, 2012 - 12:35pm