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5 Tips for Managing Your Beauty Business

Now that you have completed your cosmetology training, you are ready to take the beauty world by storm. With your professional license in hand, the new focus shifts toward creating a fierce, new business for yourself. 

Jumpstart building your dream business and becoming a successful beauty professional with these five tips.

1. Focus on building relationships. 

There might come a time when you will want to become your own boss. Consider all of your options—working as an assistant in a high-traffic salon could help you start building your clientele.

Start by talking with other beauty professionals that you work with to get a sense of the industry. Figure out what works, so you can be on your way to building a better business.

2. Make guest experience your top priority.

Many professionals realize the importance of providing great guest experience. The days of being on your cellphone during a service are long gone. Guests want to experience a comfortable and relaxing environment.

As an artist, you are not only touching people with your hands but also with your heart. Make it a point to provide the most welcoming environment for each guest at every visit.

3. Keep your station/studio clean.

When a guest arrives, they will expect your station to be sanitized and clean. No one wants to have their skin or hair touched with dirty tools or sit among piles of hair.

Make sure you are following the correct procedures to sanitize your tools and clean your station after each service.

4. Give clear instructions and be updated on current beauty regimens.

When it comes to explaining what you are using and why, clear instructions are crucial. The last thing you would want after performing a service is for a guest to be unhappy or hurt due to things you forgot to mention. 

Because you want your clients to enjoy their services and re-book prior to leaving, this is one of the most important tips.

5. Take appropriate measures to protect your career. 

Although some salons and spas provide their professionals with beauty insurance, you cannot always assume that you are covered. 

Having liability insurance keeps you protected in the event a client suffers a mishap while in your care. With more than 5,000 beauty-related emergency room visits each year, carrying the right insurance is becoming more important than ever before.

For more information on how to further protect your career, click here.

 

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